The Art of Corporate Storytelling

Add to your list(s) Download to your calendar using vCal

• Steve Clayton, Microsoft
• Thursday 17 April 2014, 16:00-17:00
• Auditorium, Microsoft Research Ltd, 21 Station Road, Cambridge, CB1 2FB.

If you have a question about this talk, please contact Microsoft Research Cambridge Talks Admins.

This event may be recorded and made available internally or externally via http://research.microsoft.com. Microsoft will own the copyright of any recordings made. If you do not wish to have your image/voice recorded please consider this before attending

Steve Clayton is Editor of the Next at Microsoft blog, resident Microsoft storyteller and manages Microsoft’s ‘owned’ corporate media platforms. In this role, Steve works with teams across Microsoft to tell the story of Microsoft via Microsoft News Center, Twitter, Facebook and YouTube and was the architect of the acclaimed “88 Acres” story that heralded a new direction for Microsoft’s corporate storytelling. In this talk, Steve will give his thoughts on why storytelling is such a hot topic, what Microsoft’s approach is and offer thoughts on how we can all be better storytellers.

This talk is part of the Microsoft Research Cambridge, public talks series.

This talk is included in these lists:

• All Talks (aka the CURE list)
• Auditorium, Microsoft Research Ltd, 21 Station Road, Cambridge, CB1 2FB
• Cambridge Big Data
• Cambridge University Engineering Department Talks
• Centre for Smart Infrastructure & Construction
• Chris Davis' list
• Featured lists
• Guy Emerson's list
• Methodology in design research
• Microsoft Research Cambridge, public talks
• PMRFPS's
• School of Technology
• Trust & Technology Initiative - interesting events
• bld31
• ndk22's list
• rp587

Note that ex-directory lists are not shown.