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Enterprise Tuesday 2016-2017: Laying the foundation for creativity early

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John Williams and Carrie Bedingfield are entrepreneurs who have successfully realised their visions. They are passionate about helping others to achieve success creatively and with impact. Creativity goes well beyond designing a product. It is critical for every step of the entrepreneurial process, be it product design, business model choice, routes to market decisions, attracting and managing partners, recruiting employees etc. Both John and Carrie have supported and inspired hundreds of entrepreneurs to think creatively and critically about the best ways to take their businesses to market.

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This talk is part of the Entrepreneurship Centre at Cambridge Judge Business School series.

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