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Market Research & Marketing

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If you have a question about this talk, please contact Lydia Romero .

Part of a series of nine free lectures intended for graduate students, post-doc research assistants and anyone who wants to find out more about employability with, and the business functions of, technology based companies.

This one hour session will critically examine how companies position themselves in a market, through use of market intelligence, strategic brand / product management, and building a customer base.

All sessions are followed by a drinks reception

Booking is essential as places are limited – book online via the ICE website

This talk is part of the Empowered Employability series.

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Gr-06/7 (English Faculty Building) Room SG1 (Ground floor), Alison Richard Building, 7 West Road, Cambridge, CB3 9DT Engineering Department, CBL Room BE-438.

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