Abstract

If you’re involved in designing products and services, learning more about what grabs people’s attention, how they think and how they make decisions will help you to improve your designs.

We are delighted to welcome Lee McIvor to talk about Cognitive Psychology on Thurs 28th November.

Talk summary

Tales of misadventure, forgetfulness and illusions. Why do we see faces in clouds, forget what time it is straight after we look at a clock, and choose to do things we don’t like, again and again. More to the point, what does this mean for design?

In this talk, Lee will be looking at how perception, memory and attention affects design.

The event will start at 6:30 pm for drinks, nibbles and networking. The talk starts at 7:00 pm.

Reserve a free place on Eventbrite