Context-dependent Crossover: A Case Study of the Reception of Jimmy Liao’s The Sound of Colors and When the Moon Forgot in the English-speaking Market
- 👤 Speaker: Xiaofei Shi, Faculty of Education
- 📅 Date & Time: Wednesday 30 April 2014, 13:00 - 14:00
- 📍 Venue: Room 2S3, Donald McIntyre Building, Faculty of Education, 184 Hills Road, Cambridge CB2 8PQ
Abstract
This paper examines the crossover phenomenon in two of Jimmy Liao’s picturebooks and their English translations: The Sound of Colors and When the Moon Forgot, focusing on how the texts’ potential to facilitate readers’ transgression of socially prescribed reading categories relates to a specific social, economic, cultural context, and what the implications of my case study of a particular author’s work for crossover theory more generally are. Crossover here designates that a text evokes both the child readership and the adult readership. It is argued: as the expectation of and the demand put on the child reader vary in different social, economic, cultural contexts, a text’s crossover appeal is context-dependent; the significance of a specific context comes to the fore when a text is transplanted from one context into another; therefore crossover relates to a crossing of age boundaries, and more importantly, cultural boundaries.
Series This talk is part of the Faculty of Education Research Students' Association (FERSA) Lunchtime Seminars 2014-2015 series.
Included in Lists
- Faculty of Education Research Students' Association (FERSA) Lunchtime Seminars 2014-2015
- Room 2S3, Donald McIntyre Building, Faculty of Education, 184 Hills Road, Cambridge CB2 8PQ
Note: Ex-directory lists are not shown.
![[Talks.cam]](/static/images/talkslogosmall.gif)

Xiaofei Shi, Faculty of Education
Wednesday 30 April 2014, 13:00-14:00