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SUMMARY:Creating contexts that enable behaviour change: towards a fourth g
 eneration of approaches to health promotion. - Dr. Catherine Campbell\, Lo
 ndon School of Economics
DTSTART:20110520T120000Z
DTEND:20110520T130000Z
UID:TALK30856@talks.cam.ac.uk
CONTACT:Carissa Sharp
DESCRIPTION:This paper is framed by the author’s interest in the role of
  community mobilisation as a health promotion strategy\, with particular r
 eference to facilitating behaviour change in the HIV/AIDS field in low inc
 ome settings. It maps out three generations of approaches to behaviour cha
 nge within the HIV/AIDS field: HIV-awareness\, peer education and communit
 y mobilization\, critically evaluating each approach’s underlying assump
 tions about the drivers of behaviour change. Drawing on case studies from 
 India and South Africa it argues that there is an urgent need for a ‘fou
 rth generation’ of approaches in the theory and practice of HIV/AIDS man
 agement\, one which pays far greater attention to the wider contextual inf
 luences that enable and support the possibility of individual behaviour ch
 ange.
LOCATION:PPSIS Seminar Room (Free School Lane)
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