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SUMMARY:TIRM - A Risk Based Approach for Building Business Cases for DQ/IQ
  Improvement  - Alexander Borek and Philip Woodall\, DIAL
DTSTART:20121025T130000Z
DTEND:20121025T140000Z
UID:TALK41292@talks.cam.ac.uk
CONTACT:Philip Woodall
DESCRIPTION:Getting across the value of improving information quality has 
 always been one of the hardest things to do in information quality managem
 ent. The improvement of information quality is too often guided by manager
 s' “gut feeling”. At the University of Cambridge\, we have developed a
 nd industry-tested a process for Total Information Risk Management (TIRM)\
 , which enables to model\, quantify and mitigate risks arising through poo
 r information quality (see www.informationrisks.com). We will show how TIR
 M enables you to obtain robust results that can be used as input for sensi
 ble business plans for information quality. TIRM application case studies 
 from different industries are presented.\n\n-Getting a better understandin
 g of how information quality affects your business\n-Focusing your data an
 d information quality initiatives on the "pain points"\, where they bring 
 the best business benefits\n-Providing quantitative financial measures to 
 build more sensible business cases for information quality improvement
LOCATION:Seminar room 2\, Institute for Manufacturing\, Cambridge
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